Ipac Bachelor Factory
Communication materials - Graphic identity
The Ipac Bachelor Factory is a business school based in Lille but also present throughout France with 13 other campuses (school of the Eduservice group).
The Lille campus called on us to dress it up on the theme of “the student at the heart of his city”. Like interior architects, we created plans of the building to rethink the design of each room. We created illustrations of Lille’s iconic neighbourhoods to be displayed in the school’s rooms, all bearing the name of each neighbourhood for the occasion.
For the sake of a recruitment campaign, we organised and carried out a student shoot to create a variation of the IPAC Bachelor Factory’s national campaign.